Business Leadership Week
Keynote
Monday, February 15, 2016
6:30 p.m. – 7:30 p.m.
Alkek Teaching Theater
Bernardo Altamirano Rodriguez has a solid
background in the Mexican public and social sectors in both executive and staff
positions at the highest levels. His latest public responsibility was Federal Attorney for Consumer Protection,
appointed by the former President Felipe Calderón. He also served in the Office
of the President, Secretary of Education, Secretary of Interior and the Mexican
Representation to the European Union.
Bernardo has a strong
academic background (ITAM‐Mexico (BA
in Law), Sorbonne‐Paris (LLM),
LSE‐London (MPPPA). Also he is lecturer at the ITAM Law Department specialized in regulation,
competition and consumers protection and coordinates the Graduate Program in
Regulation. He has also lectured at the UNAM, Universidad Panamericana and
Universidad Anáhuac.
He is also a speaker in domestic and international
forums enhancing a larger vision of consumer’s rights and competition, based on
education and training, both to citizens and enterprises. Mr. Altamirano has
participated in spaces such as the International Consumer Protection and
Enforcement (ICPEN), the Iberoamerican Forum of Gouvernmental Agencies for
Consumers Protection, the NAFTA Summit for Product Safety, the Summit of the
International Consumer Product Health and Safety Organization (ICPHSO), among
others. Also, he has been appointed as Eisenhower Fellow this 2016, focusing
his program in ethics in commerce, self-regulation and building of trust in the
marketplace.
In 2013 he co-founded a non‐profit
organization named “Central Consumidor y Ciudadano (Consumer and
Citizen Central). He also has been invited by the UNCTAD to the Advisory Group of Experts for Competition and Consumer
Protection for Latin America (COMPAL), where other former heads of public
agencies participate. Since March 2014, Bernardo is the CEO of the Better Business Bureau (BBB) in Mexico, which is a 100+ year
old non-profit organization serving in 113 cities around US, Canada and Mexico,
and is the leader in promoting best commercial practices, standards and
self-regulation programs.
Bernardo is convinced that the Mexican economy and consumers need to advance in trust in the
marketplace. Also, that NAFTA has transformed the industrial and commercial
culture in Mexico, regarding mainly large enterprises. With this important
step, BBB is aiming to contribute to enlarge these latter effects to small and
medium services. Opening a BBB in Mexico
will represent the opportunity to build a North-American vision of trust in the
marketplace.
1. How to build a community of businesses, consumers and
authorities that converge under the principles of trust in the marketplace and
will contribute to strengthen a community based on reputation and merit.
2. How is possible to make BBB become a relevant player in the Mexican marketplace?
3. Is it feasible to become a network that can unite consumers and businesses in NAFTA that share common principles and values?
4. How we can develop self-regulation programs for the industry –such as in the US- in order to show the importance of soft regulatory schemes which not diminish the economic freedom, but reinforce competition and competitiveness?
5. Can this be helpful in US and Canada Hispanic communities to become more relevant in their marketplaces, through best commercial practices, standards and ethical principles?
6. Finally, can this be the start for aiming for a LATAM expansion and a wider Americas Free Trade Agreement discussion?
7. Can commerce based on ethics and best practices contribute to strengthen a more democratic culture and civic engagement?
Core issues in the presentation:
2. How is possible to make BBB become a relevant player in the Mexican marketplace?
3. Is it feasible to become a network that can unite consumers and businesses in NAFTA that share common principles and values?
4. How we can develop self-regulation programs for the industry –such as in the US- in order to show the importance of soft regulatory schemes which not diminish the economic freedom, but reinforce competition and competitiveness?
5. Can this be helpful in US and Canada Hispanic communities to become more relevant in their marketplaces, through best commercial practices, standards and ethical principles?
6. Finally, can this be the start for aiming for a LATAM expansion and a wider Americas Free Trade Agreement discussion?
7. Can commerce based on ethics and best practices contribute to strengthen a more democratic culture and civic engagement?
